Genre Representations - Pop

• Pop music is the most diverse in regards to music videos. Videos vary from performance based to concept based, colour and monochrome, fast paced and slow etc.
• The artist will most likely wear 'in' clothing, to keep up with modern fashion. This enables the audience to see that the artist is 'fresh' and will therefore take tips and inspiration from what they wear in their videos.
• The lyrics of a pop song usually revolve around love or relationships, either saying that they broke up or that they've found love with someone else. They lip sing throughout as well as either being involved in a narrative or having an abstract video.
• Pop videos usually reflect how the other half live, with partying, good looking people everywhere and occasionally boasting of their wealth (with big houses, nice cars or cash lying around).
• Pop music videos follow the current trend rather than experimenting with their music videos, and this tends to show with a lot of pop videos being the same. An example of a pop video with a narrative and lip singing, and showing off wealth by having a large house with a swimming pool, is Takin' Back My Love - Enrique Iglesias ft. Ciara